The system isn't to figure out what the price it you might say, a thousand dollars c p i, one user is going to generate you a hundred dollars. More likely than not, it'll land on something that averages like two dollars. So of that thousand we're showing odds on other publisheraps, we've got to pay out a substantial amount of that revenue. We don't talk about our margins public but we don't actually operate our business to have a set margin and goal either. It's very predictive. And if we ran it a one % margin, we'd still operate the business. The way we report the revenue is a net revenue reported business an its very high m

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