The Importance of Delegating BAU to Other Leaders

The CEO decision is a very important one in our business because you have to look at what you are good at as founders, as a founder. I just don't like reporting to people reporting into me. And that's where I brought in a CEO who could worry about the day to day which gives me time and freedom to look at new ideas. At this stage, we're also looking at how we can look at P and IPO possibilities down the line. So it's what I call profit Excel. How can we go on super size profits for brands? There's a great opportunity to transform email very little innovation and email. We are seeing 10 times increase in actions that of consumers interacting with