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#320: Understanding Your Ideal Client

The Advanced Selling Podcast

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What Are Your Aspirations?

The more clear you can get on what your prospects are experiencing in terms of pain, which we just talked about, and aspiring to in terms of goals, dreams and objectives, i think you're going to have a much bet much richer list of who this person isye. And then you start to see patterns there. So as i go through and take you through n walking through the demographic and psychographic, usually one or two companies will pop into your mind. Soy, you need to talk to them. Ask for two. It's all you need. You're doing this all week. Haven't three or four of the mn gram? Six or eight really warm, good leads down

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