Lisa Nandy, Tech Bros & The Sephora Crisis
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The Skincare Craze: Influencing Pre-Teens
This chapter explores the growing trend of pre-teen girls being drawn to luxury skincare products influenced by social media platforms like TikTok and Instagram. It examines the cultural shifts and consumer behaviors prompting young girls to seek expensive skincare, reflecting on the implications for their emotional and social development. The discussion critiques the beauty industry's role in shaping these ideals and raises questions about the responsibilities of marketers toward impressionable audiences.
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