Giving a Testimony of the People You Serve

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"Put a testimony of the people who you serve. Yes, like the lives that were changed 100%. But you are also serving the donor," she says. "The number one reason that people don't give is because they aren't asked." She adds: "Just stand boldly in your guidance as the fundraiser and helping to guide them".

Continue to position your marketing and messaging for success heading in the new year with Part 2 of our Marketing Mixtape. In this bonus episode, J.J. and April continue calling out the best marketing takeaways from this year to help you get even more clarity and inspiration going into 2023!

Help the Marketing Made Simple Podcast deliver even more value by completing our Hero Maker survey at StoryBrand.com/Survey. Let us know what you're loving and what you're wanting more of in future episodes! Just go to StoryBrand.com/Survey.

Re-listen to the full episodes from Part 2 of our Marketing Mixtape on Spotify or Apple Podcasts:

Marketing Mixtape Part 2 Spotify Playlist

https://open.spotify.com/playlist/3if3bHS5HDK25ouENO8HtG?si=9c5389b40b654673

Direct Links to Full Episodes on Apple Podcasts:

#51: How to Make Your Marketing More Inclusive

https://podcasts.apple.com/us/podcast/marketing-made-simple/id1569923210?i=1000565620267

#70: How Do I Make My Copy Clear, But Not Boring?

https://podcasts.apple.com/us/podcast/marketing-made-simple/id1569923210?i=1000583138137

#72 - How to Fundraise Using the StoryBrand Framework

https://podcasts.apple.com/us/podcast/marketing-made-simple/id1569923210?i=1000584765883

#58 - How to Start a Successful Marketing Side Hustle

https://podcasts.apple.com/us/podcast/marketing-made-simple/id1569923210?i=1000571319093