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Rick McMullen- Physical Therapy That Works

Angel Invest Boston

00:00

The Golden Rule Is the Most Economic Rational Thing

The golden rule is the most economic rational thing. That's very deeply embedded in the human psyche and human behavior. Treat this customer who has had a difficult return process with the utmost respect, like their return is the most important thing in the world. And we're only human, you know, that's the problem.

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