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#26: Unveiling the Secrets of Product Strategy in the IoT Industry - with Dominik Busching, Head of Product at Tado

100 Product Strategies

CHAPTER

How to Create a Strategy for a B2C Company

We sell through various channels. We also have a premium subscription that we sell in the App Store. That's also B2C product, but we also have a B2B SaaS called TADO 360. It's a remote boiler monitoring solution for heating and installation companies. They can then remotely monitor the performance of this boiler. And they will know about this before the customer knows.

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