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11min chapter
Spotify's big plan for podcasting / Where 5G is headed in 2021 / Everything to know about Paramount Plus
The Vergecast
Spotify's Podcasting Ambitions
This chapter explores Spotify's strategy in the podcasting arena, emphasizing its approach to exclusive content and dynamic ad insertion. The discussion reveals how Spotify aims to leverage data for targeted advertising while navigating the balance between audience engagement and monetization. It also critiques the implications of Spotify's exclusivity for both high-profile creators and smaller podcasters, raising concerns about independence in the podcasting landscape.
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AI-powered
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode