Exploring the surge in female players across Europe and America, their preferred game genres, and the tailored game design to cater to their interests. Additionally, an in-depth look at the lucrative mobile game business model aimed at female audiences, focusing on free downloads that drive in-game purchases.
Calling all gamers! Are you ready to level up your perspective? Now, female video and mobile game enthusiasts constitute nearly half of China's gaming demographic. We take a look at the ascent of female gamers and the meteoric rise of female-centric titles that are reshaping the gaming universe! / Round Table's Happy Place (22:26)! On the show: Heyang, Gao Junya & Josh Cotterill