280 - The Truth About *Forms* | Demand Gen Live S2 x 77
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You Don't Need Scale When It Comes to Qualitative
If you don't have ability to iterate quickly, the aby testing becomes almost pointless. What you learned may not be actually valid any more if it was oto rin first place. So that's why i'm trying to like the if you stop trying run side by side, a b, tested on creative,. and you spent one more time doing this stuff, creating qualitative insights - that's where you get the worrying at.
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