The Importance of Owning Up to an Outage

The only thing you can do in such a situation is to communicate that you are aware of the issue and youare taking steps to prevent it from happening again. I recommend owning up to theoutage, even if you're not responsible for it. The respect your customers will have for you, if you face at head on and own up to will be extremely positive. It takes quite some will power to see something as catastrophic as multi hour outage as an opportunity. So just consider, it could always be worse.