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214 : Building a brand of Taste and Culture - GD Prasad (Founder, VS Mani & Co.)

The Startup Operator

CHAPTER

The Benefits of Experimenting on Facebook

People in this age group is makes up most of their users so for us it's actually about 24 to 35 on Instagram and 35 to 50 on Facebook that actually works for us. The biggest advantage of doing this during the pandemic was that none of the brands were advertising so essentially had it was almost like Facebook was yours.

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