18min chapter

Bootstrapped Web cover image

Operating a Media Company

Bootstrapped Web

CHAPTER

Navigating Product-Market Fit and Sales Onboarding

This chapter explores the multifaceted journey to achieving product-market fit in the SaaS sector, stressing that positive customer feedback does not guarantee profitability. It further delves into the onboarding process for new sales personnel, highlighting training methods, performance metrics, and the significance of understanding customer segmentation. Key topics include the use of tools for tracking sales performance and the importance of aligning sales incentives with company objectives.

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