Is TV TV or the Experience Making the Increasing Changes?

I wish I had a really pithy thing that would be helpful. By the time you're making that decision, there are so many stakeholders involved that there's no easy answer. So your question is if we have an experience and we can just keep fiddling with it and getting towards our local ultimate versus rehauling the experience. And those decisions, they never happen to the time that it's to make them. They always happen after the fact when it's really painfully obvious that you have to.