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How Did It Launch?
"I got em to this is power of relationships. We got to film the first couple of modules in the dugout at panc park, which was a funy start." The original idea was to do every module in a different stadium, but that was kind of cost prohibitive and time prohibitive so we did it in one stadium. "We launched on friday morning at six o'clock. People had already found the sight and bought before it even actually launched"