13min chapter

M&A Talk (Mergers & Acquisitions), by Morgan & Westfield cover image

From Corporate Buyer to Entrepreneur: Lessons in Creating Value for an Exit

M&A Talk (Mergers & Acquisitions), by Morgan & Westfield

CHAPTER

Building a Sustainable Business and Transitioning to Entrepreneurship

The chapter explores the journey of building a brand with potential for growth through effective marketing strategies. It discusses the challenges and rewards of transitioning from a corporate career to entrepreneurship, emphasizing the importance of managing people and structuring equity for employees. The speaker shares insights into their unique brand, Martingale Cognac, and their passion project of renovating a castle in France.

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