Dive into discussions on the Vision Pro VR headset, analyzing its potential in the market and comparing its launch to previous Apple products like the iPhone. Explore Apple's shift in marketing strategy towards spatial computing, delving into the risks and strategic importance for the tech giant. The chapter also debates technology adoption trends, limitations of 3D rendering tech, and the implementation of a new technology by a company.
The Decoder team is off this week. We’ll be back next week with both the interview and the new explainer episodes; we’re really excited about what’s on the schedule here.
In the meantime, I thought you all might enjoy a conversation I had with Kara Swisher, the Wall Street Journal’s Joanna Stern and Bloomberg’s Mark Gurman about the Apple Vision Pro. All of us have been covering Apple for a very long time, and we had a lot of fun swapping impressions, talking strategy, and sharing what we liked, and didn’t like, about Apple’s $3,500 headset.
Links:
Learn more about your ad choices. Visit podcastchoices.com/adchoices