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How to Use Emotion to Drive Action on YouTube [feat. Tamsen Webster]

Video Creators

CHAPTER

What's Your Big WY?

Lake: People don't buy what you do, they buy why you do it. A lot of people miss that connection between the two. He says your minimum vible message should be a hundred forty characters or less. "Your story's about you, not your audience," he adds. 'Don't remember that in telephone niasa'

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