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66. Design Token Takes Part One: Amber Stickel and Taylor Cashdan

Design Systems Podcast

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The Challenges of Defined Tokens for Brand Expression

Are we a house of brands or branded house? What relationship does that conversation have to the token strategy that you're working on now. And so yeah, some of the things that we're actively thinking about right now is what does theming look like at into it. How much of the experience should be based on the into it designs some versus how much of it should be tailored to brand expression.

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