Institutional investors take to the pitch
Behind the Money
00:00
Women's Pro Soccer: An Attractive Investment Opportunity
Investors have been able to hold small stakes in teams within the MLB since 2019. But they've never been majority owners until this new women's pro soccer team, BAFC,. So what's the motivation here for private capital to do this here and now? It's that they are looking at them for the first time as assets. The returns on watching women's sports are growing faster in some cases than even the men's sports.
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