S18E4 - Story design
unbillable hours - a podcast about better professional services marketing
00:00
SAP CFO Transformation - Why Is It Important?
SAP CFO: People try to build multiple storylines instead of a singular storyline that connects each start. "That's not the story of your company. That's not the stories of your message," he says. 'I'm sorry, I'm picking up supply chains just like you pick on automotive' He then explains why SAP is different from other companies in this space.
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