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#196- GDPR and GPT for GDPs - Adrian Dray

Dental Leaders Podcast

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The Importance of Expressed Consent in Chatbot Marketing

Has to be explicit consent. That can't be covered off in the privacy notice. So for example, I see this with a lot of chat bots and the clinic,. What is called now, when there's like a small assessment things that you can get, you can name the company. But where they'll get all the information for a lead, right? And they'll be like, can we get your consent to store your data, which you don't really need that. The bit which they should be doing is they should be saying somewhere in that chat bot flow or form or whatever it might be - would you like to hear about our upcoming giveaways, competition, three deals and other offers

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