
David Cutler - The GAME of Innovation
The Innovation Show
00:00
How to Ask Great Questions to Generate Mountains of Possibilities
Most people ask boring questions and as a result they get boring answers the least inspired of all what should we do. One of my favorite techniques is something I call disaster storming. You start off by saying what are the absolute worst ideas that you can imagine to solve this problem. And then once you have these terrible ideas, how would you transform that into a remarkable idea? Often greater innovation happens in that context.
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