Hidden connections that transcend borders and defy stereotypes | Aparna Bharadwaj
TED Talks Daily
00:00
Unveiling Global Consumer Connections Beyond Stereotypes
This chapter delves into unexpected correlations in consumer behavior across 18 countries, challenging traditional market categorizations. By analyzing data from over 40,000 consumers, it highlights the complexities of consumer choices and the importance of moving beyond stereotypes in understanding global markets.
Play episode from 02:32
Transcript
