The Diminishing Spark: Familiarity's Impact on Sexual Attraction

Male sexuality is often misunderstood. In this first in a series of episodes on the topic, I discuss one of the reasons why men lose interest in sex: familiarity. When people live in family-like conditions for many years, they develop a sexual indifference (or aversion) to each other in order to prevent inbreeding. This is known as the Westermarck Effect, and it can help explain why closeness kills attraction.

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Presented by Orion Taraban, Psy.D. PsycHacks provides viewers with a brief, thought-provoking video several days a week on a variety of psychological topics, inspired by his clinical practice. The intention is for the core idea contained within each video to inspire viewers to see something about themselves or their world in a slightly different light. The ultimate mission of the channel is to reduce the amount of unnecessary suffering in the world.

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