117 - The Lost Art of Marketing | Andrea Kayal
GTM Live
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Do You Have a Diversified Portfolio?
Companies that spend 60% of their programmes budget on events are incredibly vulnerable. Every board meeting i have the headline slide is how much we've continued to diversify risk. I would love to hear about some creative ideas about how to do that, mainly because i don't have a lot of ideas. So i'd love to hear what you think.
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