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Digital Marketing News Digest June 2023

The Digital Marketing Podcast

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The Future of Direct Mail

I think traditional marketing skills have been neglected for a long time. We've got CRM systems and data on our customers that we've never had before. You can apply that and still win without having to wait and rely on, you know, the Google for doing it. I would be inclined to cut budget on spend and put that into creative and all the creative agencies out there again. It's a hybrid approach.

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