3min chapter

The Digital Marketing Podcast cover image

Digital Marketing News Digest June 2023

The Digital Marketing Podcast

CHAPTER

The Future of Direct Mail

I think traditional marketing skills have been neglected for a long time. We've got CRM systems and data on our customers that we've never had before. You can apply that and still win without having to wait and rely on, you know, the Google for doing it. I would be inclined to cut budget on spend and put that into creative and all the creative agencies out there again. It's a hybrid approach.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode