The Next Big Idea cover image

STATUS: Does Our Need for It Explain ... Everything?

The Next Big Idea

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Introduction

Rufus: I'm obsessed with this book he published in 2019 called The Science of Storytelling. Rufus is going to be speaking with a brilliant British writer named Will Store. He hits bestseller lists, the Times of London called him one of the best journalists of ideas. But he's not quite as well known in the US.

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