Tycoons are devoted to relentless optimization. If they are founders of a hotel chain, they just might delay the opening of a new property for two months if the marble they ordered for the restaurant is not the precise color. If they are a tech company founder, they’ll insist on getting the product to Mona-Lisa-level exquisiteness before it’s released (Steve Jobs wanted the icons on the iPhone to be so magical users would want to lick them). If they are entertainment titans they’ll be relentless in making sure that their film or album is astonishingly well made, no matter how much they have to suffer to get the job done at rare-air standards.
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