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How to Create & Scale a Skincare Brand in a Saturated Market

The Influencer Podcast

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How to Create a Vertical and a Line of Products for a Specific Type of Person

Sally Kohn: I love your product line because you've really been intentional about making sure that when it comes to acne clearing, that is first and foremost. And so people that have to deal with acne and the scars that come from that can start to actually just feel a little bit more confident when they have to wake up every morning and wash their face. So I would love to hear about how this entrepreneurial journey of going from your background, which we've talked about,You are an expert in your field. And now you want to create this vertical and these line of products for a specific type of person. How did you jump that off? How did you make it happen? And

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