9min chapter

Trading Secrets cover image

199. Steven Tartick: From growing up with Jason to executive creative director! The BTS of the business behind Broadway, professional magician by 5th grade, and $$$ behind it all!

Trading Secrets

CHAPTER

Navigating Broadway's Competitive Landscape

This chapter explores the challenges and opportunities for aspiring actors and reality TV stars entering the Broadway scene. It highlights the impact of celebrity casting on ticket sales while balancing marketing strategies and operational costs. Additionally, it reflects on the industry's evolution post-COVID-19, emphasizing the enduring demand for live theater experiences despite rising ticket prices.

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