I'll Drink to That! Wine Talk cover image

31: Michael Skurnik

I'll Drink to That! Wine Talk

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The Catch 22 When You Start Ad Business As, You Know, to Lok Someone in the Eye

Yevgeny Kuznetsov is the co-founder and CEO of Yevgeny's Wines. He started out as a wine importer in Santa Cruz, then went on to become one of California's most successful winemakers. His first big success came when he met randall graham at bonny doone - now known as Bonni Doone Winery. The relationship was crucial for his future business development.

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