#018: Mark Gainey – Strava: Scaling to 100M users, mindset, exercise and growth
The Prompt
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Introduction
In this chapter, the hosts discuss Strava's go-to-market strategy of targeting a niche market and how it has led to their success in supporting a global community of athletes. They also talk about Mark Gainey, the chairman and co-founder of Strava, and delve into the early days of the company and their growth strategy.
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