I love to think about industries through that framework of the hundred dollar barrel of oil, and how much does it cost just to move on the pipe line. And when you frame it in those terms, 500 versus ten, it's not over earning or over capturing. The economics relevant to its relevance. Kenni goes back to the pricing conversation, and abasely took the industry's willingness to grow up a little bit. I think tey're estarting to occupy the space. They deserve a little more co operative competition. But i think what they've done a really good job on, and i've kind of watched this, is the basic return on their rand is just revenue growth

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