2min chapter

Marketing Against The Grain cover image

The State Of A.I. In 2023: Useful Tools Vs Hype (#120)

Marketing Against The Grain

CHAPTER

AI Plus Automation Is Going to Move the Low Into the Market and High End of the Market Experience Together

I think what's going to happen is that that low value customer and that more expensive customer, I think they're going to have like 80% of the same journey. There's still some human interaction. It still has some human touch to it, but that human touch is actually going to be way better. So this is a true consumerization of software. Like we are. Nobody's talking about this, by the way. Yeah, we are unlocking.

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