David Burkus - Inspire And Align Your Employees to Pick A Fight
SIMPLE brand With Matt Lyles
00:00
The Power of Storytelling
Gloria Borger: Storytelling helps your people understand what the mission really means. She says it can be a clear and concise fight or rallying cry, but once they see it in action "that's where it really takes hold" The research backs this up, there's actually a fascinating study by Adam Grant that shows how important stories are to leaders.
Play episode from 25:25
Transcript
