You need to own the marketing channel in your business. You can get outside help from specialists, so maybe there's er some one like you who's an affiliate specialist. Maybe there's a paper clecke expert, maybe whatever. But you need to own and execute most of even the tactical stuff yourself. It doesn't require great experts it just requires you to do sensible stuff on a daily, weekly, monthly basis.
Allan Dib has helped several entrepreneurs add rocket fuel to their businesses through intelligent marketing. He is a serial entrepreneur who has founded, scaled and exited multiple companies, and a self-described rebellious marketer. He is the founder of Successwise and the #1 bestselling author of the book The 1-Page Marketing Plan.
Allan joined host Robert Glazer on the Elevate Podcast to share what so many companies get wrong about marketing, and how to get great results with efficiency and simplicity.
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