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MBW 987: As Gruber as It Gets - Save the Date: September 9th!

MacBreak Weekly (Audio)

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Navigating Apple's Exclusive Event Landscape

This chapter explores the challenges of gaining entry to Apple's highly sought-after events, detailing past experiences and frustrations with the invitation process. The speakers express enthusiasm for firsthand experiences with new products like the iPhone while reflecting on the structure and dynamics of recent tech event presentations. Through comparisons with other companies' event formats, they critique the effectiveness and chaos of typical live demonstrations, emphasizing the need for clear communication and authenticity.

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