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Episode 145: The Responsible Tech Revolution with Tanya Johnson, Chief Product Officer at Auror

Product Thinking

CHAPTER

Understanding Customer Context and the Value of In-Person Visits

This chapter explores the significance of customer research and understanding the context in which customers use a product. It highlights the use of data and in-person interviews to gather insights and shares a specific example of how observing a customer's physical workspace led to significant product development changes.

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