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The Risk-Free Rate of Consumer Staples
The stock market is now competing with T-bills. Consumer staple stocks are one of these groups that have been hammered in the market. People bought it dividend and they didn't care, you know, what's fair value for the stock? They're like, I want my 3% dividend. There are risks to every business. For these consumer staples, although they are a lower risk businesses, they still have risk.