Opportunists and Optimists
The Bottom Line
00:00
How to Build a Deal Cycle Using AI
John Hegarty set up his advertising agency in 1982 with Messers, Bogle and Bartle. The Levi's ad with Nick Cayman was such an important cultural moment. Now he uses AI to figure out which investors are actually going to add value to his company. John: I worry about the opportunistic nature of a situation because I think it can become cynical.
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