How to Maximize Your Ad Revenue

The more that there is a commercialization or a buyer intent behind the content, the more revenue it's going to generate. I still tend to just pick articles, my ad RPMs range anywhere from like a dollar for a particular article, not good, to 100 plus for some articles. But really at the end of the day, I'd rather just do what's going to get me more traffic than focus on trying to goose up that ad RPM. That's not really my MO.