Understanding User Engagement and Churn Risk

Episode 234: Karla Kannan reimagines what it means to onboard a customer.

⏱️ Timestamps:

00:00:00 - Intro

00:01:18 - Why education drives customer adoption

00:02:37 - Measuring education levels and usage

00:03:51 - True adoption vs. simple usage

00:05:33 - Spotting churn risks without usage data

00:07:09 - The inspiration behind Chimera's name

00:07:30 - Branding lessons from Karla's journey

00:08:44 - Lean Six Sigma's surprising CS impact

00:10:08 - Outro

📺 Lifetime Value: Your Destination for GTM content

Website: https://www.lifetimevaluemedia.com

🤝 Connect with the hosts:

Dillon's LinkedIn: https://www.linkedin.com/in/dillonryoung

JP's LinkedIn: https://www.linkedin.com/in/jeanpierrefrost/

Rob's LinkedIn: https://www.linkedin.com/in/rob-zambito/

👋 Connect with Karla Kannan:

Karla's LinkedIn: https://www.linkedin.com/in/karlakannan/