A lot of people think, oh, you have to be dumb to get sucked into a cult. No one wakes up one day and says, I want to join a cult. This is obviously a slow burn. It's the boiling frog thing. And it happens to people really who don't think it'll ever happen to them. So what do people look for to make sure they're not slipping into something more sinister if they're at a self help session? Because again, these things have their place. But how do you know if you're now getting recruited into something weird?

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