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6: How To Look People in the Eye Digitally, Ted Rubin

Everyday MBA

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How to Build Social Relationships in Today's Digital World

In your book, you say that in to day's digita world, all too easy for us to let our relationship building skills get rusty. In order to fix this, we really need to start to benefit from social relationships, both as individuals and as companies. And one of the things i talk about a lot is the word friend. I mean, anvery unfortunate thing has happened with theword friend. It's a credit to the company facebook and their marketing team. They've taken ownership of the term friend. We don't need to fit all this digital stuff into our world. We need to coiin into the digital world. Caven bi, reach out and shake your hand

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