2min chapter

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#116 – Exploring Ideas and Exploiting the Good Ones with Justin Mares of Kettle and Fire

Indie Hackers

CHAPTER

Understanding Exogenous Ketones and Strategic Launching

This chapter explores Perfect Keto's product offerings and their focus on supporting low-carb lifestyles through science-backed supplements. It also highlights the founders' experience in using Amazon strategically for product launches, drawing parallels to their previous venture, Kettle and Fire.

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