4min chapter

The Marketing Millennials cover image

94 - Jay Baer: Why Speed is The Greatest Challenge Facing Companies and How Marketers Can Help

The Marketing Millennials

CHAPTER

Chatbots and Machine Learning Can Help Your Customer Retention

A lot of brands are trying to categorize the issue as quickly as possible. This is where chatbots and AI can be so useful. It's incredibly important because if marketing is making promises that the customer experience can't match, then you're setting yourself up for customer dissatisfaction and churn. The more you can inform customers and do it quickly, the better off you'll be.

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