9min chapter

Leveling Up with Eric Siu cover image

What Marketers Must Do to Win in 2025

Leveling Up with Eric Siu

CHAPTER

Navigating Modern Marketing: Community and Content

This chapter explores the evolving dynamics of marketing, focusing on community engagement both offline and online, and the enduring impact of events on business growth. It also covers innovative tools for transforming long-form content into engaging short-form videos, reflecting shifts in consumer preferences in the digital landscape.

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