
Ty Haney (Outdoor Voices, Joggy, TYB) - Why she left Outdoor Voices, how brands can leverage crypto, and creating a CBD line
Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands
00:00
How Do You Think Community Led Brands Are Going to Grow?
2ib is a social network that allows brands to share audience cross-pollinate and grow in a much more efficient manner than everybody paying for the same people at a higher and higher price across facebook or instagram makes sense. With t-y-b we're focused on bringing the 99 percent of people who don't have crypto experience arimba wallet metamask etc into the world of web 3 without having to know it like you're coming in through a cute collectable that gives me these perks hell yeah. After this you'll start to see us turn on kind of our comms strategy which is just around education or maybe I call it infotainment um because it's more than
Transcript
Play full episode