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How this CMO Scaled from $30M to $2B (#110)

The Shopify Growth Show

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Introduction

Jim Hoffman: If I Was Starting Today is a collection of conversations about half fake startup ideas, growth tactics, and stories from founders. On this week's podcast, Jim talks with Rob Sobers, the CMO of Veronas, a B2B company that's valued at over $2 billion. The two types of people you need to scale your team at an insane rate are those who can do innovative experiments while still reporting quarterly performance.

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